Fromtheinsideout

Where trends are set by you

Be Trendsters is the first beauty community shaping what brands do next

KNOW US BETTER

What is Be Trendsters?

Be Trendsters is a digital space where beauty trends are shaped by the community itself. Micro-influencers take the lead, testing and reviewing products that matter. Beauty lovers stay ahead of the curve by discovering rising creators, niche brands, and emerging movements before they go mainstream. Every product is evaluated by those who drive the conversation; not just industry insiders. With us, trends grow from real-life experiences and personal expression.

You don’t need a million followers to have influence. You just need vision.

Become a Judge

Step into the BT Jury. We’re selecting micro-influencers with passion, vision and authenticity to test and evaluate the next wave of beauty products.

Trends Radar

Track what’s shaping beauty in real time. Discover what’s rising across social media platforms, from product launches and aesthetic shifts to global trends.

Brands

Connect with the voices shaping what’s next. Learn how to collaborate with Be Trendsters and engage directly with our community of curated judges.

Our Process

Our Business Process.

Selecting, testing, feedback, buzz

01

Brands apply

New brands will apply online and undergo a selection process through sampling and presentation. Three brands will be selected each season as participants of the Beauty Trendsters launchpad and are then admitted to the accelerator program.

02

Jury is selected

Each season, 100 Beauty Trendsters are chosen to test and review 3 emerging brands. Aspiring members can apply by filling out a profile form detailing their preferences and beauty passions. Once selected, BT jury members receive a membership granting access to limited editions, private launches, and special invitations.

03

Test, Influence & Earn

BT jury members receive full-size products to try and review. By sharing authentic content with their communities, they spark conversation and grow brand visibility; earning Beauty Trends Points (BTP) in the process. These points unlock unique rewards like VIP event access, brand collaborations, limited releases, and even career-boosting opportunities in the beauty industry.

Testimonials

Camélia BT member

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Axelle BT member

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Suwon BT member

As someone who found confidence and empowerment through cosmetics, I aim to be the support I needed during my teenage years, especially for individuals from sub-Saharan backgrounds. Beauty Trendsters provides the perfect place for me to cultivate a community that reflects my values.

I’ve been following many beauty influenceur such as Missou makeup since my teenage years and always wanted to become one and build my own community. I’ve tried with 2 different accounts but never reached that goal. Become a Beauty Trendster turned out to be the next step for me.

Makeup and self care routines are my safe place. No matter how my week goes on, I always find peace in taking care of my skin. If I can help my community to gain peace and take time to take care of themselves I’ll be very happy.